Nevertheless, if such selfishness and greed grow out of control, then survival of the fittest and the rules of jungle would be pervasive pushing the weak against the wall. In this regard, all employees of Kim Jeong Moon Aloe at home and abroad should be protected so they may enjoy a high quality of life. In other words, I wish all of our employees to regard our company as a place where they can realize their dreams. Employees should never be treated as expandable assets.

Second, enterprises should put their priority on social responsibility. Human beings do not exist for work. They should regard their contributions to society as their biggest mission in their life. In this century, wealth is increasingly being held by a small number of people, and the gap between the rich and the poor is becoming larger than ever before. According to a World Bank report, the disparity of wealth distribution has doubled over the past 40 years. The average household income of the top 20 countries is 37 times as high as that of the least developed countries. Plato clearly said in his book Nations, Justice is the most basic building block to a nations existence. If justice is not properly served, societies and nations are bound to collapse. Social justice is closely related to wealth distribution and sharing. The equal distribution of wealth would bring peace to mankind. Around the world as many as 1.2 billion people are living in absolute poverty on less than 1 dollar a day(equivalent to 1,200 KRW). Against this background, our company should stand in the forefront of ensuring a just and fair society.

Third, human beings should resort to the natural healing power supported by our bodys immune system. It is all about natural medicine. By any measures, environmental degradation should be prevented. In August 26, 2002, 60,000 representatives and heads of 189 states gathered in Johannesburg, Republic of South Africa to convene a global submit on sustainable development. The excessive pursuit of profits and corporate greed has dealt a severe blow to mother nature. For instance, excessive fishing has cut fishing stocks by one third and some 5% of our worlds tropical forests disappear every a year. KJM Aloe should not follow the same path of other companies. Our corporate goal should be to pursue a human society where nature and human beings can grow and develop in harmony together.
A good company works for humanity without harming the earth.
Kim Jeong Moon Aloe(KJM Aloe) will never forget these virtues and do its best to keep these values.